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Wrist Acquires Boa Praça, Expanding its Global Reach to Brazil

For the second time this year, Wrist, the world’s largest supplier of provisions, stores and spare parts logistics for vessels and offshore locations, announces an acquisition in a key shipping and maritime supply market. The Danish based ship supply and maritime logistics Group acquires Boa Praça General Ship Supplier, Brazilian market leader in maritime supplies.

In acquiring Boa Praça General Ship Supplier (Boa Praça), a business unit of Brazil’s Boa Praça Group, Wrist is expanding its commercial and operational footprint to a new continent, supporting the company’s goal of continuously expanding its global maritime services and supply network.

Jens Holger Nielsen, Group CEO, Wrist says “We’re looking forward to having Ulisses and his team onboard and collaborating with our more than 200 new colleagues at Boa Praça who service their customers with an extensive portfolio of products and services for more than 25 different Brazilian ports and terminals. Boa Praça has a strong and respected name in the market with Brazilian as well as international customers, and I am certain that our customers will benefit from the combined capabilities of Wrist and Boa Praça. This acquisition forms parts of Wrist’s strategy of expanding our geographical scope and services to the shipping and offshore industries.”

Until now, Boa Praça has been the exclusive distributor of selected Wrist products in Brazil. Now, the extended Group is, among other things, aiming to further develop the supply of provisions and stores as well as spare parts logistics of Wrist’s overseas customer base.  

“As part of Wrist Ship Supply, there are significant upsides for Boa Praça beyond traditional ship supply. We will be able to extend our customer services overseas through the global Wrist network. Our purchasing power will benefit from the global sourcing scale, and through Wrist’s oil & gas and renewables experience, we can develop our offshore energy sector supply proposition, considering also future containerized supplies. But the most important thing for me is the new collaboration and relationship-building that would benefit customers locally and globally. Wrist’s view of the future and the enormous opportunities in the Brazilian market is a perfect fit with ours,” says Ulisses Pincelli, Managing Director of Boa Praça.

Boa Praça serves several of Brazil’s main ports from four operational bases located in Rio de Janeiro, Macaé, Vitória and Recife, providing customers with provisions, stores, technical products and bonded items, as well as, of course, spare parts logistics and storage. The company’s commercial activities are based at its headquarters in Vitória, Espírito Santo. 

Ana Célia Depollo, former owner of Boa Praça General Ship Supplier, says: "We have prepared the company and the Leite Depollo family for this moment. We are confident that Wrist will continue to treat people, customers and partners with its expert care." Alexandre J. Leite, former owner alongside Ana Célia, adds: "We are proud to have looked after and developed this business, offering the Brazilian market the best solutions for the ship supply industry."

Boa Praça will be renamed ‘Wrist Boa Praça’.

More acquisitions are planned and expected in 2025. 

About Wrist
Wrist is the world’s leading ship and offshore supplier of marine provisions and stores with a market share of approximately 12%. Wrist is leading the digital transformation and evolution of the marine supply industry, not least through the founding of the Source2Sea marine supply platform, which currently serves around 1,000 vessels. All year round, Wrist offers global sourcing and logistics, providing data transparency, automation and convenience to customers.  

Wrist continuously works to reduce our own climate impact while at the same time proactively addressing our customers’ growing demand and need for responsible solutions and services. From more than 30 locations worldwide, Wrist employees take pride in making it easy for our customers to order and receive maritime supplies and services. 

About Boa Praça
Boa Praça serves several of Brazil's main ports from four centralized operational bases in the ports of Rio de Janeiro, Macaé, Vitória and Recife, with a storage capacity of more than 11,500 m2, delivering around 3,000 supplies a year. Boa Praça has established a systematic and certified approach to quality management to ensure that the quality needs of the business are understood, accepted and met.

The Boa Praça Group, owned by the Leite Depollo family, will continue to lead the two business verticals, Boa Praça EPI and Boalog.

Contacts: 
Jens Holger Nielsen, Group CEO, Wrist Ship Supply 
Phone: +45 9931 9649 

Stuart Donaldson, Managing Director, Strachans
Phone: +44 7841 212404

Photos, press material, etc.: 
Tine Lind, Director Group Marketing and Communication, Wrist Ship Supply 
Email: This email address is being protected from spambots. You need JavaScript enabled to view it., phone: +45 4174 8947 

Wrist Ship Supply A/S 
Stigsborgvej 60, 9400 Noerresundby, Denmark 
wrist.com 

Ports We Serve

Vitoria Branch

Rio de Janeiro Branch

Macae Branch

Recife Branch

Our Terms of Use & Privacy Policy

Please find our terms of use and privacy policy below:

Terms of use            Privacy Policy

Terms of use

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Accessing the site

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General

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Privacy Policy

Introduction

Wrist Ship Supply A/S and our affiliated companies (Wrist Ship Supply Group) respect your privacy and the personal data we are provided in the course of operating our business.

The data controller is the company in the Wrist Ship Supply Group you are engaging with. Please find contact information etc. below under "Data Controller".

This policy accounts for the personal data that we receive about you via our websites and sub domains, in commercial contexts, e.g. from email correspondence, for marketing purposes, and in relation to recruitment.

The personal data processed and how we use it

Sources of personal data

We collect much of the personal data that we hold about you directly from you or your interactions with us and our application. We may also receive your personal data from other sources, including business partners, sub-contractors in technical, payment and delivery services, social media, advertising networks, analytics providers, and search information providers.

Recipients of personal data and data transfers

As a global group of companies, we may transfer personal data collected by us to divisions, subsidiaries and affiliated companies in Wrist Ship Supply Group around the world located inside or outside the European Economic Area for the purposes stated above.

Your personal data may also be shared with business partners and other third parties which we are not affiliated with for business purposes, such as social media providers and public authorities.

Your personal data may also be shared with certain third parties acting as our data processers, when they process personal data under our instruction and on our behalf. This is for example the provider of the technical solution behind our websites, Microsoft which we use for emails, and our newsletter service provider.

In certain cases, your personal data is transferred to countries outside the EU/EEA. Transfers to so-called insecure third countries can be made based on different transfer tools, whereby a mechanism has been established to ensure adequate protection of the rights of the data subjects, such as the European Commission's Standard Contractual Clauses (SCCs) with the recipient and the EU - U.S. Data Privacy Framework. For further information on transfer tool, including copy, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it..

Protection and storage

Emails are stored in Microsoft Outlook on our own servers. Personal data may be transferred to our CRM system, ERP system, or other systems protected by appropriate organizational and technical security measures such as access control, anti-virus software and firewalls.

We have taken reasonable measures to ensure deletion or anonymization of your personal data when it is no longer needed for the purposes for which it was collected and subsequently processed.

Rights

In accordance with the GDPR, you have a number of data subject rights:

The right to request access to your personal data (GDPR, art. 15)

Rectification of your personal data (GDPR, art. 16)

Erasure of your personal data (GDPR, art. 17)

Limitation of the processing of your personal data (GDPR, art. 18)

Data portability (GDPR, art. 20)

The right to object to the processing of your personal data (GDPR, art. 21)

If you wish to exercise your rights, please contact us at mailto:This email address is being protected from spambots. You need JavaScript enabled to view it..

If you want to file a complaint regarding our processing of your personal data, you can contact the Danish Data Protection Agency (contact information available here https://www.datatilsynet.dk/kontakt).

Cookie policy

A cookie is a small text file, which is stored on your computer in order to collect information about your usage of our website and to recognize your computer at recurring visits to our website to improve your user experience.

On our websites, we use cookies to collect information about the type of device you use to access our websites, the operating system and version, your IP address, your general geographic location as indicated by your IP address, your browser type, the content you view etc. The information we collect might be used by us as a basis for generating and analyzing statistics on how visitors use and access/exit pages on our website. We analyze statistics to find more suitable ways of producing and displaying our content to reach a better user experience for our users.

We may use third party cookies, e.g. Google Analytics, to compile and store anonymous statistics about browsing patterns or site behavior and build up a demographic profile. This data is collected along with other visitor data to form a collective analytics report. It is important to note that this data is used by us for reporting/statistical purposes. If you do not consent to this, you must decline the use of statistical cookies. If you have already given your consent and changed your mind, you must go back to the cookie banner on our website and decline statistical cookies and delete your cookies in your browser settings.

Cookies on our website process personal data for a variety of different purposes, but their use breaks down into the following categories:

Strictly Necessary Cookies: These are required for the operation of our application. They include, for example, cookies that enable you to log into secure areas of our application.

Analytical/Statistical Cookies: These allow us to count the number of users of our website and see how such users navigate through our application. This helps to improve how our website works, for example, by ensuring that users can find what they are looking for easily.

Functionality Cookies: These improve the functional performance of our application and make it easier for you to use. For example, such cookies are used to remember that you have previously visited the website and asked to remain logged in to it

Targeting/Marketing Cookies: These record your visit to our application, the pages you have visited, interactions on those pages and the links you have followed.

You can manage cookies via the cookie banner on our website and/or by activating the setting on your internet browser that allows you to refuse the setting of all or some cookies. Please note, if you do turn off or delete cookies, this will limit the service that we are able to provide to you and may affect your user experience.

The website may contain social media functions, such as Vimeo, YouTube, Google, Facebook, Twitter (X), LinkedIn etc. We have no influence on the amount of personal data that the social media provider collects via the active plug-ins. For details, please refer to the relevant privacy policy:

YouTube: https://policies.google.com/privacy?hl=en

Google: Privacy Policy – Privacy & Terms – Google

Facebook: facebook.com/policy

Twitter (X): https://x.com/en/privacy

LinkedIn: https://www.linkedin.com/legal/privacy-policy

Data Controller

Wrist Ship Supply A/S, Stigsborgvej 6, 9400 Nørresundby, Denmark, Company no. 19272796 is responsible for these web pages: www.wrist.com, www.catalog.wrist.com

C.Maat Transport BV, Buttenschotenweg 58, 3089 KC Rotterdam, the Netherlands company no. 24156538 is responsible for:

Den Helder Stores, Schrijnwerkersweg 13, 1786 PC, Den Helder, The Netherlands, company no. 37105223 is responsible for: www.denhelderstores.nl

Danish Supply Corporation A/S, Fiskebrogade 8, 6700 Esbjerg, Denmark company no. 20704470 is responsible for these websites: www.dsctrading.dk and www.lysholdt.dk

Saga Shipping A/S Oliekajen 7, 9990 Skagen, Denmark company no. 43109715 is responsible for www.saga-shipping.dk

Garrets International A/S, Stigsborgvej 60, 9400 Nørresundby, Denmark, company no. 10134188 is responsible for www.garrets.com

Wrist-Klevenberg Ship Supply NL B.V. Bunschotenweg 58, 3089 KC Rotterdam, The Netherlands, company no. 24 10 96 58 is responsible for www.klevenberg.com

Strachans Ltd. UK, 54 Windmill Street, Peterhead, Aberdeenshire AB42 1UE, Scotland, UK, company no. SC062092 is responsible for www.strachans.co.uk

Van Hulle Ship Suppliers Importers – Exporters N.V., Bredastraat 139, 2060 Antwerpen, Belgium, company no. 0404.859.390 is responsible for www.vanhulleships.be

J.A. Arocha S.L.U. C/ Ibarra y Cía, S/N - Zona V Puerto de Las Palmas 35008 Las Palmas de Gran Canaria Islas Canarias, Spain, company no. B-35284439 is responsible for www.jaarocha.com

Updates

This policy was last updated: September 2024

We reserve the right to amend this policy at any time with no prior notice. We will post the current version of this policy on our websites.